Updated November 2026. Suite numbers come from the building’s own directory. Call ahead before a special trip, because tenants do move.
Walk into the arcade at 36 NE 1st Street in downtown Miami and you’ll find display cases on both sides, polishing wheels humming behind the counters, and dealers comparing stones under loupes. The Seybold Building calls itself the second-largest diamond and jewelry center in the United States. With more than two hundred jewelers, setters, casters, watchmakers and diamond dealers over ten floors, it’s the easiest place in South Florida to compare a lot of shops in one afternoon.
It can also be overwhelming. The official directory lists 227 tenants. Most are trade workshops on the upper floors, and nearly all have nondescript names. This guide to Seybold Building jewelry stores sorts out the shops a retail buyer is most likely to want: the established family jewelers on the ground-floor arcade, the designer-makers upstairs, and the specialists for diamonds, Cuban link chains, estate pieces and watches.
20 Shops to Know in Miami’s Historic Jewelry Building
The Seybold Building at a glance
Address: 36 NE 1st St, Miami, FL 33132
Hours: Monday to Friday 9:30am to 5pm, Saturday 10am to 4:30pm, closed Sunday (building hours)
Size: 10 floors and about 166,000 square feet (The Real Deal)
Parking: valet service from 9:30am to 6pm (building services)
Security: 24-hour guard service, with secure shippers such as Malca-Amit and Brinks on site (building services)
Getting there: a short walk from the Government Center Metrorail station and the Brightline station
Food: Motek, a Mediterranean cafe, is on the ground floor (suite 132)
A short history of Miami’s jewelry building
The building is named for John Seybold, a baker who ran a bakery and confectionery on the ground floor. According to Wikipedia, the architects Kiehnel and Elliott designed it. The first three floors were finished in 1921, and seven more were added in 1925. Seybold sold the building in 1941. Rêve Diamonds describes the style as Mediterranean Revival.
For decades the tenants were mostly lawyers. Jeff Buchwald, whose family store is still in the arcade, has recalled that “back then there were a few stores and a lot of lawyers”. Then the jewelers moved in, one floor at a time. Martha Camero of Mario’s Castings put it simply: “Pretty soon, every single floor was filled with jewelry makers of all kinds.”
Today the Seybold is a City of Miami historic landmark, a contributing property in the Downtown Miami Historic District and listed on the National Register of Historic Places. The owner, Flagler Street Associates, began replacing the facade in late 2019 , and new storefronts and automatic doors went in at the main entrance.
How to shop the Seybold Building
A few habits will get you a better experience and a better price.
Know what you want before you go. Read up on the four Cs and current gold prices so you can tell a fair quote from a bad one. Rêve Diamonds’ district guide makes the same point: research first, then negotiate.
Ask for paperwork. For any diamond of meaningful size, ask for a grading report from GIA or another recognized lab. Several shops below say on their own profiles that they supply GIA reports.
Compare at least three shops. That’s the point of the building. Many tenants sell at or near wholesale, and the building’s FAQ says tenants can help you “purchase your jewelry at a wholesale price.”
Start on the ground floor, then go up. The arcade shops are set up for walk-in retail. Upstairs, many suites are trade workshops, and some work by appointment only.
Get repairs and custom work in writing. Ask for a written quote, a timeline and a receipt that describes the piece and its stones before you leave it.
Come on a weekday morning. The building closes at 5pm on weekdays, 4:30pm on Saturdays, and all day Sunday.
The Seybold Building jewelry stores worth visiting
These are listed roughly in the order you’ll meet them: ground-floor arcade first, then the upper floors.
- Buchwald Jewelers (Suite 123)
Buchwald is the name most people connect with the Seybold. The family says it has been in the building since 1932, which would make it one of the longest-running tenants. The store is known for diamonds with GIA grading reports, custom engagement rings, and watches from major brands, and it also handles watch and jewelry repair, appraisals and estate buying (Seybold profile). Time Out lists it among Miami’s notable jewelers. Reviewers on Atly mention resizing and diamond setting.
Best for: engagement rings, GIA diamonds, a first stop to set your price expectations. Website: buchwaldjewelers.com · Instagram: @buchwaldjewelers
- Barclay’s Jewelers (Suite 115)
Barclay’s opened in the Seybold in 1979 as a small shop and grew into a multi-brand retailer. It calls itself “one of the most trusted names in jewelry in the Miami region”. It sells diamonds with GIA grading reports, fine jewelry, watches and gifts, and offers custom design and repairs. It is a member of Jewelers of America, and Atly reviewers single it out for engagement rings, each sold with a GIA certificate and an appraisal.
Best for: bridal jewelry, watches, a family-owned shop with a long track record. Website: barclaysjewelry.com · Instagram: @barclaysjewelers
- Albert’s Fine Jewelers (Suite 108)
Albert Albaladejo founded Albert’s in 2009, and the store’s profile stresses his habit of personally guiding customers, “old and new” (Seybold profile). The focus is GIA-graded diamonds and fine jewelry. It’s a good choice if you want one person to walk you through a diamond purchase from start to finish, not a big showroom.
Best for: one-on-one help choosing a diamond. Website: albertsfinejewelers.com · Instagram: @albertsfinejewelers
- Aruba Gold (Suite 137)
Aruba Gold has been in the building since 1982. It describes itself as a high-end store “specializing in fine jewelry, diamonds and watches at very affordable prices” (Seybold profile). It’s worth a stop if you’re comparing gold chains, everyday diamond pieces or watches across several counters.
Best for: gold and diamond pieces at accessible prices. Website: arubagoldjewelers.com · Instagram: @arubagold
- Italian Jewelry, Inc. (Suites 120–128)
One family has run this store since 1979. It specializes in 18-karat and 14-karat gold and precious stones, and it imports jewelry and diamonds directly (Seybold profile). The suite covers a long stretch of the arcade, so the gold selection is large. Note that a separate tenant, Italian Jewelry Luxury Collection, is listed at suite 34.
Best for: Italian-style gold chains, bracelets and earrings. Website: italianjewelry.miami · Instagram: @italianjewelrymiami
- Nemaro Jewelers (Suite 135)
Nemaro is a family business that has served customers and trade vendors “since 1970” (Seybold profile). It specializes in custom design and loose diamonds with GIA and EGL grading reports, and it states a zero-tolerance policy on conflict diamonds. Appraisals, repairs and cleaning are done in-house. Nemaro was in the news in 2019 when it sued the building’s owner over the facade work. It’s still listed at suite 135 today.
Best for: loose diamonds and custom settings. Website: nemarojewelers.com · Instagram: @nemarojewelers
- Richard’s Gems & Jewelry (Unit 33)
Richard’s has been family-run since 1984, and its profile says simply that “family is the key to their success” (Seybold profile). It carries a broad range of fine jewelry, including engagement rings and pendants. Atly reviewers mention custom settings, loose diamonds and a trade-in program (Atly). Unit 33 is at the Flagler Street end of the arcade.
Best for: engagement rings and trading in an old piece. Website: richardsjewelry.com · Instagram: @richardsgemsandjewelry
- D.K.N. Gems & Jewelry (Suites 110–112)
Sham Budhrani founded D.K.N. in Hong Kong in 1975, and his three sons now run it. The company designs and makes diamond jewelry for clients around the world (Seybold profile). If you have a design in mind, ask about custom work. The family makes its own pieces, which makes it easier to change the details.
Best for: custom diamond jewelry from a manufacturer. Website: dknjewelry.com · Instagram: @dknjewelry
- Dasani Jewels (Suite 114)
Dasani calls itself a “high end wholesale and retail jewelry store” and focuses on engagement rings, custom jewelry and fine Swiss watches (Seybold profile). Because it sells both wholesale and retail, ask whether trade pricing is available on your piece.
Best for: engagement rings and Swiss watches under one roof. Website: dasanithejeweler.com · Instagram: @dasanijewels
- Diamond Club Miami (Suite 154)
Diamond Club is a family-owned store that specializes in “Fine Jewelry and Luxury Watches,” new and pre-owned (Seybold profile). Its in-house goldsmiths do ring resizing, and Atly reviewers mention sizing and cleaning (Atly). It’s a practical stop if you want a quick fix while you shop.
Best for: pre-owned luxury watches and on-site ring resizing. Website: diamondclubmiami.com · Instagram: @diamondclubmiami
- Brilliance Jewels (Suite 134)
Brilliance sells designer, fine and estate jewelry, in the store and online. It says every piece is authentic and comes with its original papers and packaging (Seybold profile). It’s also known in South Florida as a wholesaler, which helps explain the range of signed pieces it carries.
Best for: pre-owned designer jewelry with papers. Website: brilliancejewels.com · Instagram: @brilliancejewels
- White Carat Diamonds (Suite 117)
White Carat (listed on Atly as White Carat Diamonds & Adam Certified Diamonds) is a top-rated jewelry store in the Government Center area on Atly, with a 9.8 score. Reviewers mention custom handmade rings, design renderings before production, wedding bands made to sit flush against an engagement ring, and a lifetime guarantee on jewelry purchases.
Best for: custom engagement rings with matching bands. Website: whitecaratdiamond.com · Phone: (786) 826-7900
- G Luxe Jewelers (Suite 32)
G Luxe is a family-owned store that calls itself “the premier Luxury Watch store in Miami” (Seybold profile). It sells new and pre-owned luxury watches alongside fine jewelry, and it buys, sells and trades watches, gold and jewelry. Bring your paperwork if you’re trading in.
Best for: buying, selling or trading pre-owned watches. Website: gluxejewelers.com · Instagram: @gluxejewelers
- Gus Villa Jewelry (Suite 106)
For Miami Cuban link chains, Gus Villa is the specialist. Its links are “handmade in-house,” hand-soldered and hand-filed, and finished with traditional box locks (gusvillajewelry.com). There’s also a machine-made range for lower budgets. If you’re comparing handmade with machine-made, this is the place to see both side by side.
Best for: handmade Cuban link chains. Website: gusvillajewelry.com · Instagram: @gusvillajewelry
- Swiss Time Buyers (Suite 138)
Watch buyers should know about Swiss Time Buyers, which “has been in the wholesale and retail trade of luxury watches since 1992” (Seybold profile). It says it works with authorized dealers to offer discounts and skips middlemen. It also sells gold watches and jewelry with a 30-day money-back guarantee. It’s an independent dealer, not a brand boutique, so check warranty terms on each watch.
Best for: discounted luxury watches. Website: swisstimebuyers.com · Instagram: @swisswatchesrus
- Bos Jewelers (Suite 256, 2nd floor)
Bos is one of the most interesting family stories in the building. Antonio and Anita Buxo started the business in 1958 after moving from Spain to Venezuela, and the family moved it to Miami in 1980 (Seybold profile). Bos designs and makes fine jewelry, including engagement rings, wedding bands, pearls, religious medals and children’s pieces. Appraisals are done by a GIA Graduate Gemologist.
Best for: religious and christening jewelry, appraisals. Website: bosjewelers.com · Instagram: @bosjewelers
- Jimmy Quiroga Designs / Lido Jewelry (Suite 219, 2nd floor)
Jimmy Quiroga is a third-generation, award-winning master jeweler. His family designs and makes its own pieces, so you buy straight from the maker (Seybold profile). The studio helps couples find the right diamond and setting, and it redesigns old jewelry into new pieces under the slogan “luxury for all.”
Best for: bespoke engagement rings and redesigning inherited jewelry. Website: jimmyquiroga.com · Instagram: @jimmyquirogadesigns
- E. Frai & Co. (Suite 232, 2nd floor)
E. Frai is a family diamond business with “over thirty years of expertise” in choosing well-cut, well-polished stones (Seybold profile). It deals in white diamonds and fancy colored diamonds in a wide range of shapes and sizes. It’s open weekdays only, 10am to 5pm. Email ahead (sales@efrai.com) if you’re after a specific stone.
Best for: loose and fancy colored diamonds. Website: efrai.com
- Coral & Stones Unlimited (Suite 213, 2nd floor)
For years, Coral & Stones designed and made jewelry for other stores, boutiques and catalog houses. According to Brickell Magazine, it spent 12 years in New York and 25 in Miami before opening its showroom to the public. The range runs from traditional to unusual, with “something for every budget, including diamonds.”
Best for: colored stones and pieces you won’t find in the arcade. Phone: (305) 358-9400
- Diamond Images USA (Suite 1016, 10th floor)
Diamond Images is at the top of the building, and it’s worth the elevator ride. It’s a diamond dealer rated 9.6 on Atly, where reviewers praise custom engagement rings (“even better than I imagined”) and the owner’s friendly, honest approach. Appointments are recommended.
Best for: custom engagement rings with a dealer’s pricing. Phone: (786) 361-5231
Which Seybold Building jewelry store is right for you?
If you only have an hour, use this shortlist to plan your route.
Buying an engagement ring: start with Buchwald (123) and Barclay’s (115) to compare GIA-graded stones, then visit White Carat (117) or Jimmy Quiroga (219) if you want a custom setting. For a dealer’s price on a stone, book ahead with Diamond Images USA (1016) or E. Frai & Co. (232).
Wedding bands: Barclay’s, Bos Jewelers (256) and White Carat all mention bands. Forever Bond Wedding Rings (518) specializes in them, going by its name. Bring your engagement ring so the band can be fitted to sit flush.
Gold chains: Italian Jewelry (120–128) and Aruba Gold (137) for Italian-style gold, Gus Villa (106) for handmade Cuban links, and Luis Ruiz / Cuban Links (1006) upstairs. Ask for the weight in grams and the karat stamp, and compare the price per gram across shops.
Watches: Swiss Time Buyers (138), G Luxe (32) and Diamond Club (154) for pre-owned and discounted luxury watches. For servicing, go upstairs to one of the dedicated watch repair benches.
Selling or trading in: G Luxe, De’ Branf Jewelry (238) and Richard’s trade-in program. Get at least two offers, and ask whether each one is for scrap value or resale value.
Pre-owned designer pieces: Brilliance Jewels (134) sells signed pieces with their original papers. Sue’s Old Loves (327) is listed for estate and antique jewelry.
Repairs while you wait: Diamond Club offers in-house resizing. For anything more involved, the upper-floor repair shops are where the arcade stores often send their own work.
What to bring
A little preparation makes the visit go faster. Bring photo ID if you plan to sell gold or jewelry, because buyers usually need it for their records. Bring any grading reports, receipts and original boxes for pieces you want to trade in, since paperwork can raise an offer. If you’re shopping for a ring, know the ring size, or bring a ring that fits the right finger. A few screenshots of designs you like will help a custom jeweler give you an accurate quote. Many shops accept cards, but some dealers give a better price for cash or wire transfer, so ask before you agree on a number.
Beyond the storefronts: the upper-floor workshops
Most of the Seybold’s tenants never appear in a shopping guide. The upper floors hold the workshops that keep Miami’s jewelry trade running, and many will also take work from the public. According to the building directory, you’ll find:
Casting and manufacturing: Mario’s Castings (851), Elite Casting (1005), Roger’s Findings & Casting (331) and Laal Manufacturing (814)
Stone setting and cutting: Swiss Gemstone Setters (615), H & Y Diamond Cutter (1020) and Miami Diamond Polishing (946)
Engraving: Gold Tip Engravers (342) and Latin Gold Jewelry & Engraving (227)
Jewelry repair: Angelito Jewelry Repair (443), Edickson’s Jewelry Repair (235), Enrique Corzo Jewelry Repair (619), Garcia’s Jewelry Repair (625), R.Q. Jewelry Repair (1010) and Polisher & Jewelry Repair (547)
Watch repair: Miro’s Watch Repair (415), Keeping Time Watch Repair (604), FRG Watch Service (605), S & A Watch Repair (646), Garrido Watch Repair (522) and Miami Watchmaker (642)
Custom design studios: 3E Jewelry Design (917), Capdevilla’s Jewelry Designs (451), Matheus Designs (648), Avi’s Creations (835) and Jewelry Design by JH (806)
Specialists: Luis Ruiz / Cuban Links (1006), Sue’s Old Loves for estate and antique pieces (327), Forever Bond Wedding Rings (518), Akar Precious Metals for bullion and coins (211) and Maipo, a gold refiner and chain maker founded in 1963 (Seybold profile)
Many of these businesses deal mainly with the trade, so phone first. You’ll find the numbers in the full directory.
Seybold Building jewelry stores: frequently asked questions
How many jewelry stores are in the Seybold Building? The building says it houses “over 300 in-house jewelers” (seyboldjewelry.com). Its published directory names 227 tenants, about 220 of them jewelry or watch businesses. The difference is probably bench jewelers and dealers who share suites.
Is the Seybold Building open on Sundays? No. It’s open Monday to Friday from 9:30am to 5pm and Saturday from 10am to 4:30pm (building hours).
Can I really buy at wholesale prices? Many tenants are wholesalers who also sell retail, and the building’s FAQ promotes wholesale pricing. Prices still vary from shop to shop, so compare quotes on the same stone or chain weight.
Where do I park? The building runs a valet service from 9:30am to 6pm (building services). Brightline and Metrorail are a short walk away.
Is it safe to buy diamonds there? Ask for an independent grading report, a detailed receipt and a written return policy, as you would anywhere. Several tenants supply GIA reports as standard, and the building has round-the-clock security.
Are the DuPont Building jewelers part of the Seybold? No. The Alfred I. DuPont Building at 169 E Flagler St is a separate jewelry building nearby. Several shops on NE 1st Street are in neighboring buildings, so check the suite number.
Plan your visit
Give yourself a weekday morning, start in the arcade with two or three established shops to set your price expectations, then take the elevator up for custom work or repairs. With more than two hundred businesses under one roof, the Seybold Building is still the best one-stop place in Florida to compare jewelry stores. You’ll find more Miami jewelers in the Carat and Craft directory.
